Privacy Policy

Last Updated: August 28, 2025

This Privacy Policy describes how Badass Man ("we," "us," or "our") collects, uses, and discloses your information in connection with your use of our website badassman.com (the "Site") and the Badass Man mobile application (the "App").

We are committed to protecting your privacy and handling your data in an open and transparent manner. By using our Site or App, you agree to the collection and use of information in accordance with this policy.

1. Information We Collect

We collect several different types of information for various purposes to provide and improve our service to you.

A. Data You Provide Directly:

  • Account Information: When you create an account, we collect your Name and Email Address. This is used to identify you and secure your account.

  • User-Generated Content: We collect the content you create within the App, such as your responses to exercises and diary entries. This data is stored securely and is central to the App's functionality.


B. Data We Collect Automatically:

  • Usage Data: We collect information about how you interact with our App, such as features used, modules completed, and time spent ("Product Interaction"). This helps us understand what is most valuable to our users and improve the App.

  • Diagnostics Data: We automatically collect data related to the performance and stability of our App, including Crash Data (e.g., crash logs) and Performance Data (e.g., launch time, energy usage). This is essential for identifying and fixing bugs.

  • Device Information: We collect basic information about your device, such as its operating system, model, and IP address, to ensure compatibility and for security purposes.


C. Data from Third-Party Services:

  • Firebase: We use Google Firebase for core functionalities, including user authentication, database storage (Firestore), and analytics. Firebase is a data processor acting on our behalf and processes data in accordance with their privacy policy.

  • RevenueCat: We use RevenueCat to manage in-app purchases. When you make a purchase, RevenueCat processes the transaction with Apple or Google and provides us with anonymized purchase information. We do not receive or store your credit card details.

2. How We Use Your Information

We use the collected data for the following purposes:

  • To Provide and Maintain Our Service: To create and manage your account, authenticate you, and allow you to track your progress.

  • To Improve Our App: To analyze usage patterns, diagnose technical issues, and develop new features.

  • To Communicate With You: To respond to your inquiries or support requests. With your consent, we may also send you emails about our services or updates.

  • To Ensure Security: To monitor for and prevent fraudulent or unauthorized activity.

3. Data Sharing and Disclosure

We do not sell your personal data. We only share your information in the following limited circumstances:

  • With Service Providers: We share data with third-party vendors like Google Firebase and RevenueCat who provide services on our behalf, under strict confidentiality agreements.

  • For Legal Reasons: We may disclose your information if required by law, subpoena, or other legal process, or if we believe in good faith that disclosure is necessary to protect our rights, your safety, or the safety of others.

4. Data Storage and International Transfers

Your data is stored and processed on secure servers provided by Google Firebase, which may be located outside of your country of residence, including in the United States. We rely on Google's robust security measures and legal frameworks (such as Standard Contractual Clauses) to ensure that your data is protected to a high standard, regardless of where it is processed.

5. Your Data Rights and Choices

Depending on your location, you may have certain rights regarding your personal data. These can include:

  • The Right to Access: You can request a copy of the personal data we hold about you.

  • The Right to Rectification: You can request that we correct any inaccurate or incomplete data.

  • The Right to Erasure ("Right to be Forgotten"): You can request that we delete your personal data, subject to certain legal limitations.

  • The Right to Object to Processing: You can object to our processing of your personal data for certain purposes.


To exercise any of these rights, please contact us at the email address below. You can also edit your name and email within the App's profile settings.

6. Children's Privacy

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal data from children. If we become aware that we have collected data from a child without parental consent, we will take steps to remove that information.

7. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any significant changes by posting the new policy within the App or on our Site. You are advised to review this Privacy Policy periodically for any changes.

8. Contact Us

If you have any questions about this Privacy Policy, please contact us: